E-store Specialist Germany

Entreprise

Founded in November 2014, Back Market is the very forst marketplace specialized in refurbished electric and electronic devices. We connect certified professionals who work hard to ensure all electric and electronic devices get a second life with consumers looking for equipment that makes a difference.

As a Marketing Team member, you'll actively participate in developing Back Market in UK.

Mission

As part of the Marketing Team based in Paris and reporting to the Head of Merchandising, the Merchandising Germany Specialist is a polyvalent and hands-on position at Back Market. You’ll be a key contributor in supporting our European fastest growing market with a direct impact on the site’s conversion rate using diverse leverages: Merchandising, Commercial Animation, and Offer Management.

Your Mission (If You Accept It):

• Increase sale's share of the product recommendation algorithm on the total revenue
• Increase the sales share of our diversification categories (excluding smartphones) in collaboration with the Account Management Team and Traffic ManagersIdentify and push best product offers during marketing operations
• Optimize the Landing Pages conversion rate through product positioning and filter management
• Maintain and optimize the on-site search experience to increase the conversion rate
• Follow up on weekly sales analysis, web analysis and take appropriate actions to optimize the customer journey

• Develop an on-site product-focused animation plan and write content briefs to support the actions
• Manage and execute the brand promotional calendar and on-site content updates
• Run promotional campaign ad-hoc analysis

• Follow-up of price competitiveness and development of scalable mechanics that will feature the best-priced offers on-site
• Collaborate with the Catalogue Team to enrich product attributes and optimize the catalog structure to sustain the offer’s growth
• Maintain and update the on-site navigation menu

Profil recherché

• You are fluent in German and have no secret for the German marke
• You have 2-year minimum experience as a merchandiser, category manager or related position in e-commerce
• You have excellent organization, planning with a balance of analytical and creative skills
• You have experience using Google Analytics (or similar),it’s a plus if you know SQL and Early Birds (or other algorithm-based product recommendation systems)
• You want to be part of a strategic project that has a direct impact on the business performanceYou are a self-motivated initiator, thought-leader, and motivating collaborator that thrives in a fast-paced, entrepreneurial, results-driven environment
• You live and breathe for the 4P’s!

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